Six Continents Hotels Inc., the corporate hospitality (hospitality) American origin known to litigants in the middle of the Central Jakarta Commercial Court. The company is suing a local hospitality company,
PT Lombok Seaside Holiday Resort Lombok related brands. Brand owners as Holdiay Inn and Holiday Inn Resort, Six Continents Hotels objection for trademark registration Seaside Holiday Resort Lombok property.

Therefore, Six Continents Hotels through its legal counsel from the office of George Wijdojo & Partners asked the court to cancel a trademark registration Seaside Holiday Resort Lombok property. "We requested the cancellation of the brand Holiday Resort," said George Widjojo, Six Continents Hotels attorney, Tuesday (22 / 6).

In its lawsuit No.41/Merek/2010/PN.NIAGA.JKT.PST. Six Continents Hotels explicitly objected to the use of the word Seaside Holiday Lombok used to brand the hotel as it is the essential part of Six Continents Hotels brand. Holiday word usage can lead to a public impression as if the brand Holiday Resort Lombok have a relationship with Six Continents Hotels.

Company based in Atlanta, the United States was claiming exclusive owner of the mark, the Holiday Inn and Holiday Inn Resort. Both brands have been registered in various negara.Tidak including in Indonesia, Holday Inn brand is registered in the Directorate General of Intellectual Property since January 29, 1987 and extended several times. Last under agenda No. R 00 2007 000 232 on January 9, 2007 in class 16. While for the Holiday Inn Resort brand registered on 26 September 1994 with No.DM000074788 to protect the brand in the field of hotel services.

While they have registered Seaside Lombok Holiday Resort Lombok on February 15, 2007 under No.IDM000110726 and March 28, 2007 under No.. IDM00115786 among others, to protect the class of advertising services and business management of the hotel. At the same time on March 28, 2007, marks the Holiday Resort Lombok is also listed under No.IDM000115785 to protect class hospitality services.

Use of the word used by the Lombok Holiday Seaside is blamed by Six Continents Hotels is used with the aim only to hitchhike his fame Holiday Inn brand. Subsidiary Intercontinental Hotels Group Plc is asking the court to cancel a trademark registration Holiday Resort Lombok and simultaneously declare Six Continents Hotels is the sole owner of the brand Holiday Inn and Holiday Inn Resort.

Translated from: http://www.kontan.co.id/index.php/nasional/news/39218/Raksasa-Perhotelan-Amerika-Gugat-Pembatalan-Merek-Holiday-Resort